While figuring out what direction I wanted to take with this redesign, I asked myself what CCAD’s personality is and what type of people want to be game developers and artists. After figuring that out, I started developing moodboards that resonated with the brand and future students. I went through multiple different font styles and illustration styles. And after figuring out the final design for the hero section, I used that as the base for the rest of the website. Using CCAD’s red as a foundation and building on it with a colorful gradient that flows through the website, giving vibrancy to the design.